MINU - LG Pom Projector

LG Pom Projector

Beam Projector Concept Design Project
2016

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Refurbish 2020
Designed by Minwoo Kim

Client: LG Electronics

Project Type: Collaborative Project

Team Members: Gahee Choi, Minwoo Kim, Hejin Bang, Yumin Jung, Sanhae Kang

Project Director

Project Direction & Management

Team 4 Designer

Type 2 (Pom Projector) Design

Research / Type2 Concept Building / Type2 Sketch / Type2 3D Modeling & Rendering / Mock-up Production Management

LG Electronics commissioned KDM to develop a new beam projector concept that integrates a speaker and projector into one product, creating a more unique and immersive user experience.

I led the project as Project Director while also contributing as an Industrial Designer within Team 04. My responsibilities covered the full project management process, including team structure, workflow planning, concept review, schedule coordination, and client communication with LG Electronics.

Alongside managing the overall project, I developed the POM Projector concept, focusing on how the speaker and projector functions could be seamlessly integrated into a cohesive product experience. The final concept was selected as the Best Design by LG Electronics during the final presentation.

The POM Projector takes inspiration from the moon, reflecting its changing shape over time. Designed for flexible use throughout the user’s daily routine, it creates a more natural and accessible experience that encourages users to engage with the product more often.

The rotating projection feature introduces a more flexible way to interact with the projector. By adjusting its direction and position, users can shape their own viewing experience, from projecting content in response to movement to creating new spatial moments within the room.

The built-in ambient lighting provides visual notifications when connected to other devices and can also be used as a mood light, allowing the product to blend more naturally into everyday living spaces.

The POM Projector features a total of seven speaker units, with six midrange speakers positioned around the center and a woofer placed at the bottom. Together, these components create a 360-degree surround sound system that delivers rich, room-filling audio. The transparent middle cover helps diffuse sound waves, enhancing the overall listening experience and allowing high-quality sound to spread evenly throughout the space.

Inspired by the shape of a crescent moon, the hub serves as the central connection point for the POM Projector. It transmits content to the ceiling-mounted projector via Wi-Fi and allows smartphones, PCs, and tablets to connect seamlessly to the system.

2016 LG Electronics x KDM Collaborative Project